Retail and Fashion

Success in the retail industry is more often achieved when customers receive superior service during shopping experiences which are provided by a group of people who love what they do.  As a result, customers increasingly demand consistent and seamless interactions with your people and brand, regardless of channel or location.  The question to ask is whether you have the ability to deliver these interactions and stay ahead of the competition at the same time?

AlfaPeople applies its extensive experience of the retail and fashion industries to create and arm companies with the capabilities to deliver amazing customer experience, leveraging the interactions between your committed teams and the customers they serve, to enhance loyalty and deliver on your brand promise.

Using Microsoft Dynamics for Retail, AlfaPeople helps retailers of all sizes around the world to deliver a complete shopping experience with a seamless, flexible and differentiating solution that is comprehensively agile, modern, mobile and international.

End-to-end capabilities covering the point of sale (POS), store operations, merchandising, e-commerce, call centre and customer care, marketing, supply chain and finance functions can be deployed in a way that is fully customised to each business, both at an operational level or to those about to undergo a transformation project.

Dynamics CRM benefits

  • Manage customer profiles (for example social identity and loyalty club membership)
  • Communicate with customers using knowledge from previous purchases and customer profiles, built through social and email marketing
  • Allow customers to submit their claims through a customer portal and social channels
  • Automate marketing activities on all channels including email and social media
  • Manage customers, suppliers and employees across stores and territories

Dynamics AX benefits

  • Connect with your customers on their terms by integrating to eCommerce platforms and by offering personalised offers and terms
  • Track the actual sales by product, categories, geographies and stores
  • Set up a new online channel or a new store in few minutes
  • Use Mobile POS (iPad, smartphones and tablets) to create pop-up stores
  • Implement your customer loyalty programme by collecting loyalty points on a cross-channel basis

Power BI benefits

  • Access BI data on any device including Windows, iPhone, iPad or Android
  • Spot changes in trends using Big Data and Cortana analytics in Azure
  • Allow users to build their own dashboards and share access to data via Office 365
  • Collate multiple data sources such as transaction, financials, Google traffic or door counters to build KPIs
  • Reduce time from idea to implementation of new KPIs across the organisation

AMF benefits

  • Full flexibility within your commitment ensures you are always in budget
  • Benefit from a high level of responsiveness to ensure continuous, full-service attention
  • Technical Ownership ensures your solution is always stable and up-to-date
  • Prolong your solution’s lifespan and save CAPEX, by adding in OPEX
  • Rely on a dedicated team and not an individual

Parature benefits

  • Engage with consumers seamlessly across all channels to offer a consistent shopping experience
  • Leverage social media to serve your customers in real-time
  • Reduce costs and deflect support calls

MS Social Engagement benefits

  • Understand how people really feel about your brand, your products and your service
  • See how you stack up against your competitors
  • Determine your share of voice across social channels
  • Know who your key influencers are
  • Drive engagement to faster conversations about your brand

Client Success Stories

Demain Foundation
Dynamics CRM
Professional Services

Ahlers AG
Dynamics AX
Retail and Fashion

Dynamics AX
Financial Services

Dynamics AX
Public Sector

See all

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