Included in the powerful range of Sitecore’s functionalities to support brand and digital marketers are:
- The ability to coordinate orders and related information such as prices, promotions, taxes and discounts, generated from both digital and offline channels, underpins a consistent customer experience;
- Storefront Solutions, which supports the creation (including access to a template storefront to speed builds up) and maintenance of storefronts for multiple countries and legal entities within the structure of one deployment;
- Advanced omni-channel proficiency, due to the full-service feature-set provided by Microsoft Dynamics AX. Covering loyalty programmes, real-time inventory from every store location, ecommerce, click and collect services, order management with returns and customer service, digital experiences related to all these services are enhanced by Sitecore; and
- Synchronisation and publishing capabilities to support high-traffic digital experiences, as a result of combining all the data collected from Dynamics AX and Sitecore’s Commerce Catalog.